Project Description

Springfields: Betty Barclay Opening

The challenge

To promote the opening of the fashion brand Betty Barclay at Springfields Outlet Shopping and Leisure, the leading shopping and leisure destination in the East of England.

The solution

Betty Barclay’s group of brands include Cartoon, Vera Mort and Gil Bret which provided us with a range of high quality fashion images to promote the new outlet store. Our approach was to let the the style do the talking, in press ads and posters we keep the message simple and let the fashion shine.

Services provided: Advertising / Signage and Display